Whitening Toothpaste Natural Vegan - Ben & Anna

100ml glass jar with aluminium lid



Vegan and Natural Whitening Toothpaste in a Glass Jar!

We are so excited to stock this Natural, Vegan, Cruelty-Free, Whitening Toothpaste that comes in a beautiful glass jar with a metal lid. We searched high and low and tested every plastic-free toothpaste we could find....we nearly gave up hope on finding a toothpaste that we liked.

And then along come Ben & Anna, who launched their new plastic-free toothpaste this year (2019). The taste and texture is the closest to regular commercial toothpaste that we have found, with the added benefit of being natural and plastic-free.

The large size of the jar and the fact that you only need to use a small amount, means that your toothpaste will last you a long time. Much longer than a plastic tube of commercial toothpaste.

We absolutely love this range at Vera-Bee and think you will too!

'If you have been struggling to find a natural plastic-free toothpaste you like, this is definitely one for you to try.  It has a gel-like consistency (the same as regular toothpaste) and a lovely minty taste from the natural mint oil extract.' Colette @ Vera-Bee


A natural whitening toothpaste 

This natural whitening toothpaste is a powerhouse in the fight against discolouration! The natural whitening is provided by Mint, Sage and Sea Buckthorn. These work together to tackle stains caused by food and drink. Sea Buckthorn has natural cleansing and anti-microbial properties - great news for tooth structure. It also helps heal damage to your teeth and gums. In addition, Sage brings Vitamin A to the party. Packed full of antioxidants, it helps build a reliable, protective shield against tooth decay and free radicals. Last, but not least, hand-picked chamomile aids in gentle cleansing.

See our complete Dental Collection here including plastic free mouthwash & dental floss.

And if your toothbrush needs replacing, take a look at our beautiful bamboo truthbrushes which come in a range of colours and a tiny truthbrush for the little people in your life.


Tell me more...

Free from:

How long does it last?

Around 3 months + if used every day.


Shelf Life:

6 months once opened

Recycle the glass jar and metal lid. The EDE liner (found in lid) which keeps all products fresh and is currently required by law should go in your landfill bin.


How do I use it?

Apply a small amount onto your toothbrush with the wooden spatula provided, brush your teeth for two minutes and rinse well. Avoid getting water inside the jar. You're all done. Make sure you smile.



Aqua (Water)
Hydrated Silica
Sorbitol, Xylitol
Calcium Hydroxyapatite
Lauryl Glucoside
Aroma (Fragrance)
Xanthan Gum
Citric Acid
Chamomilla Recutita (Chamomile) Flower Extract
Aloe Barbadensis Leaf Juice
Hipopphae Rhamnoides (Sea Buckthorn) Fruit Extract
Mentha Arvensis Leaf Juice
Sodium Benzoate
Potassium Sorbate