Natural Whitening Toothpaste with Fluoride - Ben & Anna

We love this Natural Whitening Toothpaste with Fluoride that comes in a beautiful glass jar with an aluminium lid.

We searched high and low and tested every plastic-free toothpaste we could find....we nearly gave up hope on finding a toothpaste that we liked. And then along come Ben & Anna. The taste and texture of this toothpaste is the closest to regular commercial toothpaste that we have found, with the added benefit of being natural, vegan, cruelty-free as well as plastic-free.

The large size of the jar and the fact that you only need to use a small amount, means that your toothpaste will last you a long time. Much longer than a plastic tube of commercial toothpaste. We absolutely love this range at Vera-Bee and think you will too!

'If you have been struggling to find a natural plastic-free toothpaste you like, this is definitely one for you to try.  It has a gel-like consistency (the same as regular toothpaste) and a lovely minty taste from the natural mint oil extract.' Colette @ Vera-Bee.


A natural whitening toothpaste 

This natural whitening toothpaste is a powerhouse in the fight against discolouration! The natural whitening is provided by pineapple enzymes while sage adds a dose of Vitamin A. Fluoride and antioxidants create a protective shield against tooth decay and free radicals and the mint oil extract will leave your mouth feeling beautifully clean and fresh.

We also stock Ben & Anna plastic-free toothpaste in Sensitive, Whitening and Charcoal as well as Ben & Anna Sensitive Mouthwash.  

What we love...

  • Certified natural cosmetics
  • Protects against tooth decay
  • 100% vegan
  • Free from parabens, EDTA, phtalates, triclosan, SLS, formaldehyde, peroxide, fluoride and microplastic
  • Supports Ocean Cleaning
  • Suitable for the whole family

Hints & Tips

Apply a small amount onto your toothbrush with the wooden spatula provided, brush your teeth for two minutes and rinse well. Avoid getting water inside the jar. You're all done. Make sure you smile.

How long does it last? Around 3 months + if used every day.

Shelf Life: 6 months once opened. Recycle the glass jar and metal lid. The EDE liner (found in lid) which keeps all products fresh and is currently required by law should go in your landfill bin.  


Aqua (Water), Hydrated Silica, Sorbitol/Hydrogenated Starch Hydrolysate, Xylitol, Ananas Sativus (Pineapple) Fruit Extract, Tricalcium Phosphate, Lauryl Glucoside, Glycerin, Aroma (Fragrance), Xanthan Gum, Salvia Officinalis (Sage) Leaf Water, Citric Acid, Chamomilla Recutita (Camomile) Flower Extract, Aloe Barbadensis Leaf Juice, Hippophae Rhamnoides (Sea Buckthorn) Fruit Extract, Sodium Fluoride, Mentha Arvensis (Peppermint) Leaf Oil, Limonene, Benzyl Alcohol, Sodium Benzoate, Potassium Sorbate.  

About Ben & Anna

When their own search for a healthy, vegan-friendly, sustainable and effective dental care without harmful ingredients turned out to be hopeless, it lead Ben & Anna to create their own brand. Together with experienced and environmentally-conscious experts, they developed their own dental-care range. Ben & Anna use only high-quality ingredients of natural origin such as sea buckthorn, chamomile, activated charcoal and calcium to give you strong, shiny teeth and healthy gums naturally.  And, of course, all without animal testing. Their products are also free of any harmful or controversial ingredients. No more plastic tubes - 100% plastic-free, Ben & Anna's dental care range comes in modern, recyclable/reusable glass containers.